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PR Masterclass On The Importance Of Personal Credibility – December 08, 2022

PR Masterclass On The Importance Of Personal Credibility – December 08, 2022

WCFA is hosting PR Masterclass led by Mrs. Zofia Bugajna-Kasdepke, Founding Partner at SEC Newgate CEE. She will give her expertise on the topic "The importance of personal credibility. How to become an industry expert and run an effective networking strategy to build your mark in PR."

This Master Class will take place on December 08, Thursday at 2 p.m. Central European Time.
Everyone can join it for free on Zoom:

During the course Zofia Bugajna-Kasdepke will highlight the importance of establishing personal credibility in times when the PR business is constantly evolving. As a business owner or leader, building credibility is an essential component of a growing and sustainable relationship with your partners and clients. Through various study cases Zofia will present key strategies to build professional network and boost your career in the industry.

Zofia Bugajna-Kasdepke is an award-winning PR expert with 20-years experience in communications consulting, strategy development and the implementation of PR and marketing projects. She has over 20 awards and recognitions, including Woman to Watch in 2022 on the Forbes Women Power Rising List (Poland), Heroine of the "Women of Success" series in the Vogue Poland magazine, the 2015 and 2019 Eastern Europe Consultancy of the Year, EFFIE, IPRA, SABRE, and European Excellence Awards. She has built SEC Newgate, which became a leading agency in Poland and a hub for the CEE region.

The WCFA is bringing together the most brilliant minds in public relations to lead a series of exclusive masterclasses on the essentials of the profession. The educational program is coordinated by the program director Zofia Bugajna-Kasdepke, SEC Newgate CEE Founding Partner, and all courses will be announced on