Davos Communications Summit

In today’s world, communication is the cornerstone of influence, shaping everything from market trends to societal change. The Davos Communication Summit & Awards 2026, hosted by the WCFA, brings together top executives, PR innovators, policymakers, and global brands to discuss how strategic communication is revolutionizing industries, political landscapes, and public perception. This year’s summit will delve into cutting-edge topics like AI-powered communication strategies, crisis response in mission-critical sectors, the future of political narratives, and the rise of purpose-driven brands. With expert-led sessions and thought-provoking discussions, attendees will gain invaluable insights into managing reputational challenges, enhancing global outreach, and building authentic brands that make a lasting impact.

Davos Communications Summit & Awards 2026 (April 23-24, 2026)

Davos

Communication

Summit

2026

April 23-24, Davos,
Switzerland

Ticket Options

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all exclusive member-only benefits HERE

STANDARD PASS

Register now
Non-Members: 850 EUR
Members: 700 EUR

Includes: Welcome Cocktail, 2-Day Conference Access, Coffee Breaks, Lunches, Event Materials
Excludes: Gala Dinner & Awards Ceremony

COMPLETE PASS

Register now
Non-Members: 980 EUR
WCFA Members: 800 EUR

Includes: Welcome Cocktail, 2-Day Conference Access, Coffee Breaks, Lunches, Event Materials, Gala Dinner & Awards Ceremony

GALA DINNER & AWARDS CEREMONY (*ONLY)

Non-Members & WCFA Members: 280 EUR

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Includes: Access only to the Gala Dinner and the Davos Communications Awards 2026 Ceremony.
Note: You can submit your work at davosawards.com

IMPORTANT

Corporate Membership Discounts:

WCFA Corporate Members receive discounted rates for up to 3 team members.
A 50% discount applies for the 4th and 5th participants from the same company.
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Speakers

Paul Holmes

United States

Jared Meade

Founder of Rayne Strategy Group

United States

Catherine Blades

Independent Board Director; Former VP, Chief Brand and Communications officer, Aflac

Maxim Behar

WCFA President; CEO, M3 Communications Group, Inc.

Bulgaria

Katja Fasink

PRCA Southeast Europe Network Slovenia Chapter Chair; CEO, key7 Communications

Slovenia

Chetna Krishna-Becker

Marketing Manager at ADVANTICS

France

Mihael Cigler

CEO of MC Public Affairs

Slovenia

Rodrigue T. SOFFO

Founder & Managing Director of RS Intelligence & Lobbying

Cameroon

Stephen Hahn-Griffiths

Chief Reputation & Strategy Officer, The RepTrak Company

United States

Bar Clara Mendez-McConnon

Ex-Meta EMEA Leader; Fortune 500 Transformation Architect Leading Think & Own Consultancy

USA

Program

20:00 PM - 22:00 PM: Welcome Reception
Location: TBC

Upon arrival in Davos, attendees are invited to join for an evening of networking over welcome drinks.

Dresscode: Business casual

April 23, 2026 | CONFERENCE DAY 1

Location: Davos Congress Center
(Promenade 92b, 7270 Davos Platz)

________________________________________________

08:30 – 09:20 | REGISTRATION & COFFEE

09:20 – 09:25 | OPENING WORDS
Maxim Behar, WCFA President

9:25 AM - 9:30 AM: WELCOME REMARKS
Davos Municipality Representative

09:30 – 09:50 | KEYNOTE SPEECH 1
Lord Evans of Sealand, House of Lords member

09:50 – 10:10 | KEYNOTE SPEECH 2
Bar Clara Mendez-McConnon, Ex-Meta EMEA Leader

10:10 – 10:30 | KEYNOTE SPEECH 3

10:30 – 11:00 | COFFEE BREAK

11:00 – 12:20 | PANEL DISCUSSION 1
WILL AI REPLACE HUMAN COMMUNICATORS?

Session focus: How AI and emerging technologies are reshaping communications through personalization, real-time insights, enhanced creativity, immersive storytelling, and content security and authenticity.

12:20 – 13:30 | FIRECHAT
MULTI-GEN TALK: ONE TEAM, DIFFERENT MINDSETS

Session focus: Bridging generational divides by addressing digital literacy gaps, aligning values with diverse motivators, fostering open feedback cultures, and empowering inclusive leadership.

13:30 – 14:30 | LUNCH BREAK

14:30 – 15:50 | PANEL DISCUSSION 2
CRISIS. THEN WHAT? HOW BRANDS RECOVER

Session focus: Building and protecting trust during crises through consistent and empathetic communication, strong values alignment, cross-functional coordination, and proactive narrative management in the face of misinformation.

15:50 – 17:10 | PANEL DISCUSSION 3
ETHICS IN COMMUNICATION: WHAT’S STILL OK?

Session focus: Advancing ethical, inclusive, and responsible communications by addressing bias, strengthening internal integrity, respecting cultural norms, and safeguarding informed consent and data privacy.

17:10 – 17:15 | CLOSING REMARKS
Maxim Behar, WCFA President

18:00 PM - 22:00 PM: Gala Dinner & Awards Ceremony

Location: TBC

Join us for an unforgettable evening of elegance, celebration, and connection! Enjoy a 3-course gourmet dinner in the company of esteemed professionals and innovators in the communications field. The highlight of the evening will be the prestigious Davos Award Ceremony of the annual global Davos Communications Awards 2026, where excellence and creativity take center stage.

Dresscode: Black tie

April 24, 2026 | CONFERENCE DAY 2

Location: Davos Congress Center
(Promenade 92b, 7270 Davos Platz)

________________________________________________

08:30 – 09:20 | REGISTRATION & COFFEE

09:20 – 09:25 | OPENING WORDS
Stuart Bruce, Regional President for Europe, WCFA

9:25 – 9:45 | PARTNER SPOTLIGHT
WHEN PEOPLE BECOME THE MEDIA

Katja Fasink, CEO at key7 Communications (Slovenia)

Session overview: Trust has shifted from outlets to people. Creators now shape opinion faster and more credibly than traditional media. This session explores how Gmedia and Gcouncil build trusted global voices through transparency, fact-checking, and multilingual publishing.

09:45 – 11:00 | PANEL DISCUSSION 4
CAN YOU MEASURE TRUST IN AN AI WORLD?

11:00 – 11:30 | COFFEE BREAK

11:30 – 12:00 | KEYNOTE SPEECH
Paul Holmes, CEO at PRovoke Media (UK)

12:00 – 12:10 | CLOSING REMARKS
Maxim Behar, WCFA President

Gallery

Davos Communication Summit & Awards 2025

Photos Videos

Media Partners

General Partners

Accommodation & Transportation in Davos

Whether you prefer luxurious accommodations or convenient transportation options, our recommendations aim to enhance your overall experience at the Davos Communications Summit 2026.

Book early to secure your preferred accommodation and transportation arrangements and make the most of your time in Davos!

Hotels

Located in close proximity to the summit venue, these hotels offer modern amenities and comfortable accommodations, making it an ideal choice for summit attendees.

Hotel Seehof Davos

(200m from Davos Congress Centre)

Flüela Hotel Davos

(340m from Davos Congress Centre)

Kongress Hotel Davos

Recommended

Hilton Garden Inn Davos

Hotel Waldhuus

Alpine Inn Davos

Hotel Edelweiss

Hotel Parsenn

Hotel Concordia

Transportation

Zurich Airport Transfer: For seamless airport transfers to Davos, we recommend booking a private car service or taking advantage of the efficient train connections from Zurich Airport to Davos Platz.

RENT-A-CAR

(*from 50 EUR)
- AVIS
- SIXT

Explore Davos

BY WALKING:

Davos is easily explored on foot, with a compact layout allowing quick access to various destinations within a 45-minute walk from end to end.

BY TAXI:

Taxis are available for direct transportation, with fares typically ranging from 12-15 CHF during the day and doubling at night.

BY BUS:

Davos features a convenient bus system connecting Davos-Dorf to Davos-Platz, with frequent stops near hotels and restaurants. Buses also offer routes to nearby Klosters, operating every 10 minutes in winter and every 20 minutes in summer. Guests with a valid guest card from Davos accommodations ride free; otherwise, a single ride costs around 3.5 CHF

BY TRAIN:

Davos is served by two main train stations, Davos Dorf and Davos Platz, along with additional stops like Davos Monstein, Davos Glaris, Davos Frauenkirch, Davos Wolfgang, and Davos Laret. Guests can choose the most suitable station based on their accommodation location.