The countdown has begun for the 2023 Davos Communications Awards, and the final deadline is just around the corner! Public Relations professionals, agencies, organizations, and students from around the world are encouraged to seize this opportunity and submit their entries before September 30, 2023.

Enter now on www.davosawards.com and secure your spot on the global stage and take your career to new heights.

The Davos Communications Awards recognize excellence and innovation in the dynamic realm of communications, showcasing the industry's finest talents. With the final deadline just weeks away, participants have a limited time to showcase their remarkable achievements and win global recognition.

*WCFA members can apply with special discounts.
*Newcomers can join WCFA for 1 year and enjoy the annual benefits for FREE by participating with three or more applications.

The US-based company KWT Global joined the World Communications Forum Association as a Corporate Member aiming to take a fresh, creative approach to drive community growth and further develop the PR industry.

KWT Global is an integrated communications agency operating at the intersection of precision and possibility. It is a proud member of the Doner Partners Network, a team of complementary agencies that offer award-winning creative services, data-driven strategists, and agile production facilities.

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Are you a college/university offering exceptional communications education? Or perhaps you're a dedicated student striving for excellence in Public Relations and Communications?

The 2023 Communications Awards presents a golden opportunity for both categories to shine on the global stage and gain recognition for your remarkable achievements!

We welcome you to participate on www.davosawards.com before August 14, 2023.

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The countdown has begun for the 2023 Davos Communications Awards, and the final deadline is just around the corner! Public Relations professionals, agencies, organizations, and students from around the world are encouraged to seize this opportunity and submit their entries before August 14, 2023.

Enter now on www.davosawards.com and secure your spot on the global stage and take your career to new heights.

The Davos Communications Awards recognize excellence and innovation in the dynamic realm of communications, showcasing the industry's finest talents. With the final deadline just weeks away, participants have a limited time to showcase their remarkable achievements and win global recognition.

... Read More

Article by Zsofia Lakatos, Managing Director at Emerald Public Relations (Hungary) and WCFA Global Advisory Board Member.

I was recently judging a prestigious communications competition and was shocked to find that there is still no healthy link between the advertising and PR professions. What’s more: there is no relationship at all.

Better and better communication solutions are submitted to the jury - but all of them are sorely lacking something to make them truly effective, truly rounded. I suspect this is because many advertising professionals have no idea what PR people do. Years ago, when I worked for a large communications agency, my colleagues and I used to have a lot of fun being cautiously eyed by people in other divisions. They would come and look at us like we were bazaar monkeys.

Being interesting to others would not be a problem. If they would take - and we would take - that one step to bring us closer to the other. I'm genuinely interested in what goes on in the mind of a creative director, how a digital professional works and what a media buyer does all day. I'd like to believe that there are people who are genuinely interested in what a PR professional does all day and why clients pay more or less for their work.

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My business – interview with Zsófia Lakatos, owner-CEO of Emerald PR, former President, and Member Emeritus of the Hungarian PR Association

- What do you consider the highlight of your career so far?
I can't name one thing, because a career path is not a mountain you climb and enjoy the view, it's more like a mountain range, with ups and downs. It meant a lot to me when I was elected President of the Hungarian PR Association ten years ago, the same year my book on sustainability was published in London and I was the first person in Hungary to receive the "Professional Ambassador of Sustainability" award. An important highlight beforehand, back in 2008 was when I became the Managing Director of Hill+Knowlton Hungary - at the age of 33 - and again in 2015 when, at the age of 40 and having 3 children, I had the courage to give it all up and founded my own agency Emerald PR, an affiliate of Burson Cohn&Wolfe. One outstanding moment for me was being elected Member Emeritus of the Hungarian PR Association on its 30th anniversary and when - as an international success - I was invited to the Advisory Board of the World Communications Forum Association.

- How far ahead are you planning?
In the current polycrisis period, it is almost impossible or very difficult to plan, so I prefer to think in terms of Plan B. And plans C and D. In addition to Emerald PR, I founded a crisis management company Crisis112, a sustainability consultancy BSP and most recently, a training broker agency Emerald Academy. And these are just my professional adventures.

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Since its creation in 2000, Datawords Group has established itself as a leader in e-multicultural technologies, forging the term Multicultural Ingenuity to reflect its capacity to support brands in the deployment of their digital marketing and technology strategies on an international scale.

Multicultural at its core, Datawords has developed a unique know-how and expertise in adapting its clients' technologies, strategies and digital content to a local audience, while respecting their brand image. The deployment of international campaigns poses a real challenge for major global brands, with linguistic and technical constraints, as well as cultural preferences, that can make a single global campaign impossible. Datawords relies on both MULTI digital expertise and CULTURAL adaptation of brand content across more than 50 languages and countries to capture local relevancy.

To reinforce its position in the Chinese market, Datawords announces the acquisition of the award-winning integrated communication company Switching-Time, founded in Shanghai, China. Established in 2012, Switching-Time serves a prestigious set of clients in the fashion, beauty, luxury and lifestyle industries. Over the years, it has expanded its offering to cover the full breadth of digital marketing services, including public relations (e-PR), influencer digital marketing and social media.

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Kobi Hemaa Osisiadan-Bekoe has been appointed as the Director of Corporate Affairs of the Ghana-India Kofi Annan Centre of Excellence in ICT (GI-KACE). She becomes the first female to occupy a director’s position since its establishment.
Kobi Hemaa has over 14 years of experience in marketing, events, and communication. Kobi Hemaa is significant in media and international relations, tourism, journalism, diplomacy, and philanthropy.

She grooms and nurtures leaders in the public and private sectors on brand visibility, communications, and media relations. She leads major enterprise-level projects on negotiations, Investor relations, Market Entry Strategies, Multicultural Relations, Brand sustainability, Protocol and Public Diplomacy in Ghana, Nigeria and Netherlands.

She is the first Ghanaian member of the World Communication Forum. She is a member of the Ghana Journalist Association (GJA), Chartered Institute of Marketing Ghana (CIMG), Institute of Public Relations (IPR), Chartered Institute of Public Relations, UK (CIPR), and Women in Cybersecurity, West Africa Affiliate.

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